The conceptual Dutch company Droog has been reinventing design and designthinking ever since it started out in 1993. From re-inventing small things such as the screw to developing business models for the future of design, they all have their place at Droog. Located in the heart of the historical centre of Amsterdam, Hôtel Droog allows you to experience the essence of its designs. Here you can shop, eat, drink and think the Droog way.
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